Beyonce is probably one of the most influential people from this past decade. She has made “Single Ladies” all over tell their man, they better “put a ring on it.” She’s brought us two beautiful clothings lines, House of Dereon and Dereon, as well as making big moves in the movie industry (Austin Powers 3: Goldmember, Carmen, Obsessed, Cadillac Records, Dreamgirls). Beyonce is a multitalented inspiration to girls across the globe. So, it comes as no surprise that she is coming out with her very first frangrance. Now, she has sponsored True Star with Tommy Hilfigher and Giorgio Armani’s “Diamonds”, but this will be her first independent fragrance.  The frangrance, titled “Heat” is a mixture of notes of red vanilla, orchid, magnolia, neroli, and blush peach. with elements of of honeysuckle nectar, almond macaroon and crème de musk, and a drydown of giant sequoia milkwood, tonka bean and amber. In an interview with Women’s World Daily, Beyonce states, “It’s called Heat, so we wanted the ads to be really steamy and dewy. My sexiest moments are when I’m just getting out of the tub or the shower and I’m clean, so I wanted to incorporate that in the ads. The dress was this liquid-y satin. The song ‘Fever’ I did years ago and always loved it. [For the commercial] I got to sing it a bit more whispery, more natural.” The fragrance line includes three sizes, 1 oz. for $39, 1.7 oz. for $49, and 3.4 oz. for $59, and even a 6.8oz Gold Sparkling Body Lotion for $24. I am so ready to purchase this frangrance, seeing that Beyonce is my idol (hence the slight ego booster beginning). Are you ready for the “heat”? Will you be catching a fever this season?

ISM Sarah Jane

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